Atlanta in 2015 is characterized by hipster hangouts and yuppie neighborhoods that each present a whitewashed view of the city. "Before the Beltline" will highlight the people, places and cultural happenings that made Atlanta the place to be before Yelp reviews, Buzzfeed articles and "The Walking Dead" arrived late to the party.
By 1994, LaFace Records established itself as a big time player in urban music. Their roster was top heavy with two acts, TLC and Toni Braxton, that appealed to both the mainstream and R&B's core audience. They sold lots of records, won plenty of awards and made (or in TLC's case, should've made) a bunch of money.
Carving a niche in R&B is like investing in established stock: you build enough assets to buy in, play it tight and make steady dollars. The genre had been around forever and showed no signs of fading as LaFace's vocalists took their place atop the business.